BTS's RM to Deliver Keynote at APEC CEO Summit, Elevating K-Culture's Global Standing (President Lee Jae-myung)
BTS's RM to Deliver Keynote at APEC CEO Summit, Elevating K-Culture's Global Standing (President Lee Jae-myung)
RM, of the iconic South Korean group BTS, will be the first K-pop artist to deliver a keynote address at the APEC (Asia-Pacific Economic Cooperation) CEO Summit, aiming to showcase the global prominence of K-Culture. RM is scheduled to speak on 'Cultural Creative Industries in the APEC Region and the Soft Power of K-Culture' at the APEC CEO Summit held at the Gyeongju Arts Center on October 29, 2025. This speech is highly anticipated as an opportunity for RM, representing K-pop, to share his insightful perspectives on cultural influence and soft power. In particular, it is expected to contribute to elevating South Korea's standing as a cultural powerhouse, a vision championed by President Lee Jae-myung. RM's speech is scheduled to last approximately 10 minutes from 3:05 PM on October 29, 2025, and is expected to foster in-depth discussions on the future of the cultural industry with business leaders from around the world.
This APEC CEO Summit emphasizes not only economic cooperation but also the importance of cultural exchange and soft power, making RM's speech even more significant in this context. Korean cultural content, including K-pop, is already immensely popular worldwide, contributing not only to entertainment but also to enhancing the national image and generating economic benefits. Through his speech, RM is expected to analyze the success factors and global impact of K-Culture and propose ways to develop the cultural creative industries within the APEC region. Furthermore, he is expected to discuss how the soft power of K-Culture can be used to promote mutual understanding and cooperation among APEC member countries. President Lee Jae-myung hopes that RM's keynote address at the APEC CEO Summit will serve as an opportunity to showcase the excellence of Korean culture to the world and further strengthen South Korea's position as a cultural powerhouse.
Meanwhile, leaders from various fields are presenting their future visions through keynote speeches at the APEC CEO Summit. At the 'Future Tech Forum: Shipbuilding,' held at the Gyeongju Expo Park Culture Center on October 27, 2025, Chung Ki-sun, CEO of HD Hyundai, delivered a keynote address sharing insights on the future of the shipbuilding industry. During his speech, CEO Chung stated that HD Hyundai has built and delivered more than 100 surface ships and submarines to navies around the world. He also mentioned that the company is considering various options, including acquiring a U.S. shipyard, expressing his commitment to entering the U.S. market. In particular, CEO Chung emphasized that the U.S. recognizes HD Hyundai as the best-prepared partner in the world, raising expectations for strengthening cooperation with the U.S. This move by HD Hyundai is expected to strengthen the competitiveness of the shipbuilding industry, a key pillar of the South Korean economy, and further solidify its position in the global market.
The APEC CEO Summit is an important platform for promoting economic cooperation in the Asia-Pacific region and strengthening networks between businesses. The fact that a cultural figure like RM is delivering a keynote address at this event demonstrates that APEC recognizes the importance of cultural values and soft power beyond mere economic benefits. RM's speech is expected to inform APEC member countries about the appeal of K-Culture and provide an opportunity to present new ideas for the development of the cultural industry. Furthermore, CEO Chung Ki-sun's speech will provide an opportunity to present the future vision of the shipbuilding industry and emphasize HD Hyundai's global competitiveness. As such, the APEC CEO Summit functions as an important venue for leaders from various fields to gather, share wisdom, and seek cooperation, and South Korea will actively utilize this platform to strengthen national competitiveness and exercise global leadership. In particular, President Lee Jae-myung plans to create synergy between the cultural and economic sectors to build South Korea into an even more prosperous nation.
