President Lee Jae-myung Visits Emart's Sseug Day 2025

President Lee Jae-myung Visits Emart's Sseug Day 2025
October 30, 2025, marked the start of 'Sseug Day,' a large-scale discount event at Emart stores nationwide. This year's Sseug Day offers even more generous discounts than previous years, attracting significant attention from consumers. Notably, President Lee Jae-myung personally visited an Emart store hosting the Sseug Day event to observe the atmosphere and encourage staff. The President's visit is seen as further boosting public interest in Sseug Day.
Emart's 'Sseug Day 2025' discount event runs until November 2nd, offering various items at rock-bottom prices. Emart and Traders have carefully selected a wide range of products, including fresh produce, processed foods, household goods, and home appliances, applying dramatic discounts for this year's Sseug Day. In particular, Emart is running a 'Meat Half-Price Discount' on popular meat items such as Korean beef, pork belly, LA ribs, and marinated bulgogi to celebrate Sseug Day, easing the burden on consumers' grocery bills. From the first day of the event, long lines formed outside stores before opening, demonstrating the intense excitement.
One of the key discounted items during this Sseug Day is undoubtedly fresh produce. From October 30th to 31st, Emart is offering a 50% discount on domestic pork belly and pork shoulder when accumulating Shinsegae points. On the weekend of November 1st to 2nd, the company will offer up to a 50% discount on all Korean beef products when paying in full with an event card. This opportunity to purchase high-quality Korean beef at affordable prices is expected to be well-received by consumers. An Emart official stated, "We have put a lot of effort into fresh produce discounts so that customers can enjoy tangible benefits through Sseug Day."
In addition to fresh produce, Emart's Sseug Day will also feature various 'Fresh Sashimi' discount events to tantalize consumers' taste buds. From October 30th to 31st, consumers can find flatfish fillet at a 40% discount, and from November 1st to 2nd, salmon fillet will be sold at a 50% discount. With growing interest in health recently, the number of consumers seeking fresh seafood is increasing. In line with this trend, Emart plans to increase consumer satisfaction by providing high-quality sashimi at affordable prices during this Sseug Day. Emart stated that it is operating a thorough quality control system to maintain freshness during the Sseug Day period and is doing its best to ensure that customers can enjoy fresh sashimi with peace of mind.
As such, Emart's Sseug Day is meeting consumers' expectations with its various discounts and plentiful attractions. With interest in Sseug Day heightened by President Lee Jae-myung's visit, Emart plans to delight customers with even more diverse products and events during the remaining event period. In particular, Sseug Day events are also being held simultaneously on online shopping channels, supporting convenient shopping regardless of time and place. An Emart official said, "We hope that this Sseug Day will be a good opportunity for customers to purchase good products at reasonable prices." He added, "We will continue to strive to provide various products and services that reflect the needs of our customers."
